The goal of all rhetoric—including sermon rhetoric, or homiletics—is to move an audience from where they are to where the speaker wants them. That distance might not be very far—in fact, the speaker may want simply to confirm the audience in staying where they are—but rhetoric is always concerned about the distance and bringing the audience along to the endpoint of that distance. The art of rhetoric lies in the “how”: How do we move an audience from being preoccupied with what concerns them to being