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Nudge: Awakening Each Other to the God Who's Already There is unavailable, but you can change that!

Evangelism is about reaching out to others. Really? You think? Brace yourself. In Nudge, author Leonard Sweet sets out to revolutionize our understanding of evangelism. He defines evangelism as “nudge” – awakening each other to the God who is already there. Sweet’s revolution promises to affect your encounters with others, as well as shaking the very roots of your own faith. So brace yourself.

Sometimes a nudge will lead to conversion, but most often it will lead to a conversation, a confession, a connection, maybe a germination, but always a blessing. Businesspeople who become entrepreneurs often learn the hard way that constantly chasing home runs will exhaust and bankrupt them. Good business strategists live on base hits. They are ready for a homer should it present itself but are not drawn into the delusive and elusive hunt for the home run. Evangelism is like that; too much emphasis