experience suggests that although men and women need both kinds of input, for men the primary route to personal worth is significance and for women the primary route is security. Consider the examples at the beginning of this chapter. Mr. A wanted money and the recognition money brings. It is crucial to a proper understanding of him to realize, however, that neither money nor recognition were his ultimate goal. They were merely means to an end. His real goal was significance as a basis for feeling self-worth.